BURGER KING® IS NOT CLUCKING AROUND
April 17, 2014
Brand to Introduce the Chicken BIG KINGTM Sandwich
MIAMI – April 17, 2014 – Burger King Worldwide, Inc. (NYSE: BKW) is out to ruffle feathers, yet again, with the newest addition to the BIG KINGTM sandwich family, the Chicken BIG KINGTM sandwich. The BIG KINGTM sandwich everyone knows and loves will now be available with chicken. The new sandwich features two crispy all-white-meat chicken patties, melted American cheese, freshly-cut lettuce, crunchy pickles, onions and the signature King Sauce, all served between three stacked buns.
“With the success of the original BIG KINGTM sandwich and the growth in demand for chicken, we thought it was time to bring the two together,” said Alex Macedo, President North America, Burger King Worldwide, Inc. “The beauty of this product is that it’s obvious. It’s the great taste of the BIG KINGTM sandwich, now available in chicken. We are very excited about extending the Chicken BIG KINGTM sandwich to the BIG KINGTM sandwich family.”
Available for $3.59 at participating BURGER KING® restaurants nationwide, the Chicken BIG KINGTM sandwich is now a part of the two for $5 menu alongside the BIG KINGTM sandwich, Original Chicken Sandwich and Big Fish Sandwich. The two for $5 menu allows guests to mix and match their favorite premium sandwiches all at an unbelievable price.
About Burger King Worldwide
Founded in 1954, BURGER KING® (NYSE:BKW) is the second largest fast food hamburger chain in the world. The original HOME OF THE WHOPPER®, the BURGER KING® system operates in over 13,000 locations serving more than 11 million guests daily in 97 countries and territories worldwide. Approximately 100 percent of BURGER KING® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about Burger King Worldwide, please visit the company's website at www.bk.com or follow us on Facebook and Twitter.
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CONTACT:
Brooke Scher Mogan 212-230-1800 [email protected]
ALISON BROD PUBLIC RELATIONS [email protected]
